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interview

The Guardian Talks to Leonard Cohen

by Ben Atlas on 07.10.2009.8:38pm · 0 comments

Leonard Cohen and Philip Glass. Photo by Lorca Cohen ( Leonard's daughter)

Leonard Cohen and Philip Glass. Photo by Lorca Cohen ( Leonard's daughter)

A  great interview in the Guardian, you need to seep it like a great old wine. It can really teach you, put your ear to it – ‘I’m blessed with a certain amnesia’

“ I always had a notion that I had a tiny garden to cultivate. I never thought I was really one of the big guys. And so the work that was in front of me was just to cultivate this tiny corner of the field that I thought I knew something about, which was something to do with self-investigation without self-indulgence. Just pure confession I never felt was really interesting. But confession filtered through a tradition of skill and hard work is interesting to me. So that was my tiny corner, and I just started writing about the things that I thought I knew about or wanted to find out about. That was how it began. I wanted the songs to sound like everybody else’s songs.”

Photo via Shihlun

The Five Question Interview – Dan Ariely

by Ben Atlas on 03.9.2009.9:30am · 2 comments

Current installment in my 5 question interview series. Dan Ariely is the author of Predictably Irrational: The Hidden Forces That Shape Our Decisions.Dan kindly recorded this video in response to the questions (listed below the video).

Please enable Javascript and Flash to view this Viddler video.

1. You often say that people who perpetrated a crime, particularity a financial crime have to be subjected to a well publicized punishment. If our behavior is selfish and irrational isn’t any form or punishment futile? In other words only in a rational world the lessons could be learned.

2. “Behavioral economics” is somewhat of a confusing name, perhaps reflecting on the multidimensional aspects of the discipline. If you had a choice to re-brand your field with a new name what would that name be?

3. You succeeded in articulating the AHA moments. When you describe how comparison plays the decisive role in all of our choices, it seems so obvious. If indeed these are the mechanics by witch we make all out selections in life, from a house to a mate, how come nobody noticed this before? Did behavioral economics provide the testing methodology for this self evident fact to be believable?

4. People are afraid of irrational world and strive to make sense of it all rationally, have you encountered any resentment for describing the irrational human nature?

5. Is the late Amos Tversky or (may he live till 120) Daniel Kahneman one of your mentors?  Could you share any personal anecdotes about them? How did they stumble into this field?

The Five Question Interview – Jay Rosen

by Ben Atlas on 02.26.2009.9:08am · 0 comments

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Here is the 5 question interview with Jay Rosen. (Jay’s Wikipedia entry, blog Press Think, video of the last month’s interview with Bill Moyers, twitter stream @jayrosen_nyu).

1. BA: I wrote about the generational rather than cultural gap online: “People who were born before 1960 view the internet with apprehension and various degrees of resentment (even paranoia). People who were born after 1970 take the internet for granted. There is a third group of people in their 40s, its a tossup between the two groups”. Question, do you think that we just have to wait till the pre-internet generation gives up the power? Is dislocation and disruption brought upon by the Internet inevitable?

JR: Dislocation and disruption are inevitable, yes. But generational blindness is not. Factor in education, will you? It works when you are ready for it. It also goes two ways, and often we aren’t ready for that. The fact that the young may need to tutor the old about some things while being educated in others is not a crisis; we can handle it. Songwriters Richard and Linda Thompson sang it well: it’s just the motion. Or look at geek culture: people in their 60s are heroes in it, so are people in their teens. How does that work?

I was born before 1960 and I do not view the Net with apprehension or resentment. Upon discovering the read-write web, around 1996, the primary emotions for me were liberation and gratitude. I’m clumsy around technology, but have learned a lot from people like Asa Dotzler and my pal Lisa Williams.

2. BA: Do you think there is something counter intuitive in our aspirations for a redemptive messianic leader and the decentralizing nature of the internet, niche breaking society into tribal parts and interests?

JR: Counter-intuitive? In other words, if we apprehend the decentralized and niche nature of the Internet, where more power resides at the edges than at HQ, would we not expect weaker demand in the wider society for some of the more messianic forms of leadership?

I’m not sure about that logic. The Internet is a change in the nature of our communication system, but not in human nature.

Think what happens when a huge and sprawling institution faces a protracted and complicated mess. Like our health care disaster. You may have multiple systems faltering at once, but also complete dependence on those failing systems for day-to-day delivery. The number of variables is too large for rational planning. The risk of action and inaction are both unacceptably high. These are sometimes called “wicked problems,” as against the merely huge. Our world abounds in them, no matter how much computing and sharing and publishing power the edglings have.

Sometimes in a situation like that–a wicked problem–the only solution we can think of is to hand the whole impossible puzzle of it to one person. Let that person try to understand it. Ira Magaziner was the guy for the health care mess when Bill Clinton was president– a wizard of expertise (he failed). The belief that such things can work is not necessarily incompatible with a fractured, decentralized environment.

3. BA: Journalism schools, like much of our curriculum, are a very recent phenomenon. In addition to tools and skills the journalists are taught to be proud of the profession and to have an internal identity of a journalist. Do you think what they really teach you is how to be a proud silversmith in the age when everyone eats from a plastic plate?

JR: There’s definitely a risk of preparing people for a situation that does not exist. That would be dumb, but if they don’t learn some agile development the J-schools of America could find themselves doing just that. Most of the better ones are aware of this. There’s some entrepreneurial push, and some forward-thinking partnerships may be emerging. Also the first stirrings of inter-generational collaboration. Good signs. Long way to go.

People have always scoffed at the “requirement” to go to journalism school. This is because there is no such requirement. Which I think is a good thing. It keeps the practice of journalism de-controlled: a very good thing. Between 40 and 60 percent of working journalists never went to J-school. There have always been other ways, and there always will be because we cannot license the press or create a gate without violating the First Amendment. And so “you don’t have to go to journalism school!” is actually an aspect of press freedom and something I support.

I think J-schools should try to become more valuable to the full-time doers of journalism, especially as a source of R & D, and charged-up people with networks of their own and stuff to try. The faculty has to re-train itself and adapt. We also need something on model of the cooperative extension service, like you would see in agricultural schools at land grant colleges. Here too there are signs of movement. And isn’t this J-school, of a kind?

4. BA: Is Marshall McLuhan one of your cultural references? Who are the thinkers that influenced you the most?

JR: Yes, actually. I did my masters thesis on McLuhan in 1981. He was the first writer on media that I really studied, reading all his work and commentary on it. It was one degree of separation. Neil Postman, my thesis adviser, mentor and friend, met McLuhan in the 1950s, before he became famous, and hung out with him a bit. So I heard the stories, as they say.

McLuhan was an english professor who turned to media when he realized what was happening. Postman was an english education professor who turned to McLuhan when he realized that school, as he put it, was the “second curriculum.” Television was the first. They were both fascinated with popular culture, and by emerging media systems. They knew how to talk to people outside their discipline, outside the university. They both wrote huge best sellers (Understanding Media by McLuhan and Teaching as a Subversive Activity by Postman.)

The program in which I got my PhD at NYU (1986) was the kind of program McLuhan said he wanted to establish. In it, we studied the history of communication systems from speech–the first medium–through writing, printing, telegraph, telephone, radio, TV, looking not at the devices themselves but at, say… the problems of cultural memory in an oral culture, or “craft literacy” where a group controls access to the writing system and thus to priestly authority. The democratizing influence of print in the Protestant reformation. The disruptive influence of photography on realism in painting. The information science of code breaking– where I first met my friends, signal and noise. It was a great subject to study and very good preparation for the Web.

McLuhan and Postman were both creatures of print civilization, masters of literacy, who were able to break the page. They were ready to “unlearn dead concepts,” a phrase from Postman’s books. I was also influenced by the semiotics of Roland Barthes, a French critic who was big when I was in grad school. McLuhan and Barthes were doing something very similar in the 1950s: short essays about advertisements and myth. (Appreciate the simple definition for myth that Barthes had: “many signifiers, one signified.”) I made my first acquaintance with the curmudgeons of the world in studying the reactions McLuhan got from “big literature” around 1964-67.

Alexis DeTocqueville, Walt Whitman and John Dewey on American Democracy. James W. Carey on the press and the public. Hannah Arendt on the evils of mass society, and the recovery of the public world. More recently, Richard Stallman on free software, Eric Raymond in his Cathedral and the Bazaar manifesto, Rebecca Blood on blogs at the beginning, Tim O’Reilly and Dave Winer on pushing the logic of openness. Lessig. And my nephew, Zack Rosen. It was an undergraduate student, Shankar Gupta, who told me about blogging in 2002. Influential.

5. BA: If you had to be born in a different time and place where would that be and why?

JR: Same town, same year as Lucinda Williams. Why? Uh…

The Five Question Interview – Jeff Keni Pulver

by Ben Atlas on 02.20.2009.3:37pm · 0 comments

Breakfast with Jeff Pulver, in Cambridge

The five question interview with Jeff Keni Pulver:

1.  BA: You have mastered online tools to build your business and at the same time your conferences and breakfasts are all about real life human contact. Does your online presence turbocharge the offline people connections or your real life connections turbocharge you online and business persona?

JP: The two work well together and provide a balance.  Online / Real-Life represent the ying and the yang of social media. Those who understand how to balance both will benefit a lot more than those who have mastered only one of the elements.

2.  BA: You have an amazing intuition for the next big thing. What part of it is luck and what part of it is a persistent vision?

JP: For most of my life I have been fortunate to be able to see things before they happen.  Id like to believe this is a result from a combination of being lucky and having a vision. The frustrating part for me is that I usually enter marketplace way to early and while I can see a trend before it happens, I’m not always able to capitalize on it.

3.  BA: You are an “east coast boy” yet you travel all over the world. Have you ever though of moving (where and why)?

JP: The way I spend my days, there are times when it feels as if I’m living in Social Media with a dual residency in both Facebook and on Twitter. As a result I look at the world as being flat where one physical location doesn’t matter as long one has broadband connectivity.

The only move I made recently was in 2007 when I virtually moved to Israel on Facebook when I joined the Israel network.

4.  BA: Voice over IP was a disruption, yet the old Telcos took control of the exploding mobile market. Do you think Shelly Palmer is right and the old media has the muscle to swallow the new media?

JP: One has nothing to do with the other Voice over IP continues to be disruptive and the advent of VoIP has ushered in an era where Voice is just an application. If anything what happened with the Telcos and the mobile marketplace was brought forth more due to public policy issues than technology ones.

What Shelly was referring to was that when you are inside the gates of old media you have a much different perspective than when you are on the outside without the chance to get in. The reality is that the old school media companies are the ones with the deep pockets (today) and as such, they are in a better position to effect change than many others.

5. BA: Gary Vaynerchuk says that he is curious about people and loves to connect to people. You are a genius connector, how do you explain your people skills?

JP: It may be in my DNA. But it took a long time for this gene to present itself.

As a kid I grew up being pretty shy and my shyness presents itself from time to time depending upon the social situation.

I learned my people skill from attending events and hosting parties. This coupled with producing events since 1996 has offered me an opportunity to learn how to be a better host.

P.S. The Jeff Pulver Blog: Pieces of Me: My Author’s Note.

The Five Question Interview – Seth Godin

by Ben Atlas on 02.20.2009.2:01pm · 0 comments

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The five question interview with Seth Godin:

1. BA: We have outlived the totalitarian century when tribalism was in conflict with the homogeneous forces of the central authority. If not political authority of communism or fascism, than economical authority of the imperial corporations (you call it the “TV Industrial Complex”). Do you see the emerging tribalism, ushered by the internet revolution, as a qualitatively new phenomena or the expression of the eternal, latent forces?

SG: Wow, that’s a mouthful, and brilliant, too.

Yes, just like you said.

I think what makes it a quantum leap from a century ago is the leverage of the Net. No longer are tribes isolated silos that whither and die. Instead, they are foundational stones for ever bigger and ever stronger movements.

2. BA: You faced and thought about “the dips”. For many, life trajectory has been altered by the economic paradigm shifts. What would you recommend?

SH: Change favors those that aren’t in charge, those that want to move up, those that want to make a difference. If you’re in that category, look at the economic meltdown as a massive opportunity.

The Dip, that gap between starting and being the best, the place where most people give up in pain… the Dip is your friend, because it eliminates most competition, it makes the other side of the curve valuable. When you see a dip, whether it’s organizational, economic or academic, embrace it. It’s there to help.

3. BA: Do you see yourself as a part of the current behavioral economics fad? You often talk about being the best in a narrow field, but your theoretical span and practical advise is rather eclectic. You are not just about the marketing, you are about technology, psychology, business, etc. Do you see a contradiction between the demands of the “tribal” narrow focus and the fact that we are more Renaissance-like, exposed to broad and deep fragmented knowledge via the Internet?

SG: Well, first, I’m no example to anyone. But I think in this case I am the best in the world at something… being me. The market wants a few people who can talk plainly about the intersection of colliding ideas, and do it in a way that meshes with a restless curiosity. There are people better than me at everything I do, and if you want specifics, ask them. But being able to synthesize is valuable as well.

I think the new marketplace has room for domain experts and a few connectors.

4. BA: Do you think that the current traditional corporate model stays in the way of our ability to effectively monetize small tribal ventures?

SG: Well, the word monetize gets in the way first. Small tribal ventures that we seek to monetize, fail. On the other hand, if we see a tribe as something to grow and cherish and nurture, then it will ultimately pay us back.

5. BA: Why did you turn your bald head into a brand :-)?

SH: Other way around. I became a brand and needed to shave my head to support that.

My hair was getting thin anyway, and as I thought about art directing the article that led to my book Permission Marketing, I thought that it would stand out… just enough. It’s cheaper than getting a tattoo.

The Five Question Interview – Paul Kedrosky

by Ben Atlas on 02.18.2009.7:12am · 0 comments

New format – I find interesting people and ask them five interesting questions. Here is the first installment with Paul Kedrosky. Do read Paul’s blog Infectious Greed, CNBC promo and watch the YouTube video. On with the five questions:

Rich Miller, Paul Kedrosky and Tim O'Reilly

1.  BA: I noticed that people who have a significant online presence travel and network a lot. Does your blog and media appearances turbocharge the offline people connections or your real life connections turbocharge you online and media persona?

PK: Both. I need both to inform one another, or I become the boy in the bubble. Offline conversations remind me how inane most of what goes on online is; online conversations remind me how slow, serial and silly most offline conversations are. It’s a dysfunctional but reasonably happy mental marriage.

2. BA: Besides the wonderful weather, what are there cultural differences between East and West coast (for you, subjectively)? Are the cultural boundaries in flux globally? Are we merging or breaking apart into niche interest tribes?

PK: I used to think we were different, but to the extent that was the case it is increasingly less so. Most people from here aren’t from here (southern California) anyway, so in some sense there is no here here. To the extent that Godin-esque tribes are emerging, they have very little to do with geography and much more to do with connectivity.

For example, if I wanted to I could read current economic pessimism porn all day long. I could simultaneously have conversations all the while with people who think it perfectly rational to have most of their money in gold coins, have a year of canned food in the garage, and who think that taxation and the Federal Reserve are both illegal. Most of those people are entirely decent, but totally baffled why others don’t feel the same way. Those “tribes” don’t break down in geographic terms, but are everywhere and nowhere at once.

3.  BA: Do you think that one person supporting a family, like in the 50s America, is an aberration or it might happen again?

PK: It will happen again, but it won’t be on a straight-line glide path from here. We’re going to break a lot of assumptions about how a developed economy works over the next few years, from the cost of education to the services governments provide, and on outward. We have become insidiously dependent on a lifestyle built on an edifice of debt and consumption, and the pendulum will, as always, swing hard in another direction.

4. BA: Do you think people who attend TED are out of touch or are in touch better than most of us?

PK: Both. You meet wonderfully smart and connected people at TED who are gob-smackingly bright and connected and informed; and you meet others who are so focused on tiny projects fascinating to them that they have no idea Lehman failed last September. It is one of the things that is refreshing about TED, the challenge of dropping what you imagine people should know and should care about and should be interested in, and just starting all over from scratch.

5. BA: If you had a choice, all things being equal, to go to TED or the Burning Man, where would you go and why?

PK: I’d pick TED. I hate camping.

Marginally more seriously, I understand the appeal of Burning Man, and it’s obviously great for some people, but at this point in my life I don’t have the patience for anything that isn’t over-organized. I need to plan for my inevitable day-before pre-conference penchant for cancellation.